Deskera is seeking a qualified SEO Specialist with a passion for excellence, possessing strong communication and presentation skills, along with the ability to enhance search engine optimization through various techniques. The ideal candidate will actively contribute to innovative SEO strategies and support marketing efforts.

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Job Responsibilities

• Optimize website content for optimal visibility and ranking on major search engines.
• Conduct organic link building from relevant sites and directories to target pages.
• Test and track landing page optimization using Google Analytics, Piwik, and other online tools.
• Monitor and report on monthly campaigns, providing statistical analysis.
• Continuously perform keyword discovery, expansion, and optimization.
• Develop campaign pages, banners, and online promotional material, including content writing and posting on Wordpress-based blogs.
• Research and implement search engine optimization recommendations.
• Collaborate with editorial and marketing teams to integrate SEO into content creation and programming.

Required Skills

• Good knowledge of on-page and off-page SEO strategies/techniques.
• Minimum of 3 years of experience in SEO.
• Understanding of trends and best practices in online marketing, SEO and digital tactics success measurement.
• Strong knowledge of search engine algorithms and ranking strategies.
• Ability to identify and isolate trending keywords for different geographical locations (US, India, Singapore, Malaysia, Indonesia).
• Proficiency in working with social media channels such as Facebook, Twitter, LinkedIn, and Blogs.
• Innovative and creative problem-solving approach with concise and effective communication skills, both verbal and written.